Example automation: how this system works for a business like yours

Every lead followed up, every chair filled: a dental patient automation

For
Dental clinics
Industry
Dental clinic — example automation
Year
2026
Services
Lead capture, AI lead scoring, Online booking, Reminders & waitlist, Review requests, No-show recovery, Reporting
Seven-step dental patient automation, from lead intake to the Monday report
Dental patient automation summary on mobile

01 — The challenge

Most practices lose patients in the gaps. A Facebook enquiry sits unanswered over the weekend, a missed call never gets a callback, a cancelled slot stays empty, and nobody chases the patient who hasn't been in for a year. None of it is anyone's job, so it doesn't happen.

  • 7connected stages
  • 3lead sources in one list
  • 2 hrsbefore: reminder sent
  • Weeklywin-back and report

02 — How it works, step by step

CustomerAISystemYour team

  1. 01Customer

    Enquiries arrive from everywhere

    Website forms, Facebook ads and missed calls all land in one list, with duplicates merged.

    • 🌐 Website formImplant consultation enquiry
    • 📣 Facebook adInvisalign offer lead
    • 📞 Missed callNumber saved for a callback
  2. 02AI

    Each lead is scored so the desk knows who to call first

    AI reads each enquiry and gives it a score with a short note. The hottest ones are emailed to staff straight away.

    • 92 · Implant consultReady to book, asked about finance
    • 61 · WhiteningComparing prices
    • 24 · General questionNo timeline
  3. 03System

    A booking form that books

    Patients pick a free slot, the appointment goes into the calendar and a confirmation is sent.

  4. 04System

    Reminders, and cancelled slots refilled

    Two hours before, a reminder with one-click cancel goes out. If someone cancels, the slot is offered to the waitlist automatically.

    1. 2 hours before: reminder with cancel link
    2. Cancelled: slot offered to the waitlist
    3. Waitlist patient takes the slot
  5. 05System

    A personal review request after each visit

    An hour after the appointment, the patient gets a short, personal review request.

  6. 06System

    No-shows followed up, lapsed patients invited back

    The day after a no-show, a friendly rebooking message. Once a week, everyone not seen in six months gets a personal invitation back.

  7. 07Your team

    A Monday report for the practice manager

    Bookings, no-shows, reviews and lead sources, with short AI notes on what changed.

    Monday report (sample)
    New leads
    34
    Booked
    19
    No-shows
    3 (all messaged)
    Win-backs sent
    41
    Reviews requested
    52

Names, messages and figures in these examples are fictional sample data.

03 — What it changes for your business

  • Every enquiry followed up

    Nothing waits in an inbox over the weekend.

  • Fewer empty chairs

    Reminders and the waitlist turn cancellations into new bookings.

  • Lapsed patients come back

    Regular, personal invitations reach patients who drifted away.

  • One clear weekly picture

    The practice manager sees what's working without building a spreadsheet.

04 — What you need

You provide

  • Your treatments and appointment lengths
  • Message wording in your clinic's voice
  • Your review link

Accounts we connect

  • Website form and Facebook lead ads
  • Calendar and patient list
  • Email or text for reminders

Decisions to make

  • What counts as a hot lead
  • How long before someone counts as lapsed
  • Who gets the Monday report

05 — How set-up works

  1. Day 1

    Discovery call

    We go through how you work today, what the automation should handle and what it must never do.

  2. Week 1

    Build and connect

    I connect your lead sources, calendar and messaging, and write each message in your clinic's voice.

  3. Week 2

    Test together

    We run test leads, bookings, cancellations and no-shows through every stage before anything reaches a patient.

  4. End of week 2

    Go live

    It goes live with real customers. I watch the first week closely and adjust the wording and rules.

06 — Questions owners ask

Do I need new practice software?

No. The workflows sit around the tools you already use.

Can I turn parts on one at a time?

Yes. Many clinics start with reminders and the waitlist, then add win-back and reporting.

What if it gets something wrong?

It works from your own information, hands over anything it isn't sure about, and every conversation is logged so you can see exactly what was said and fix the rule.

What does it cost to run?

Running costs are the messaging and AI usage, usually a small monthly amount at a small business's volume. Set-up is a one-off cost. I give a fixed quote after the discovery call.

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